Start a project
Atlanta, GA · Web design & software studio

We build the website — and the software behind it.

Custom sites for small businesses, plus the systems most studios can't build: online ordering, customer accounts, dashboards, subscription billing. Every line coded from scratch.

  • Live in days, not months
  • Fixed price up front
  • You own the domain and the code
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30+Sites launched
5Platforms built
1–5Day turnaround
100%Custom coded
Selected work

Projects built to perform, not just impress.

Client websites and platforms I designed, coded and launched. Every one is live right now — click through and use them.

The BuildBy1st website Live
01 — 05

BuildBy1st

SaaS Platform · Our own product

A full website-builder platform: a customer answers a few questions, gets a real multi-page site generated around their industry, edits it live, and publishes it on their own domain — with subscription billing behind it.

SaaSPaymentsAIMulti-tenant
The Boobadoo BBQ website Live
02 — 05

Boobadoo BBQ

Restaurant · Ordering system

A Central Texas BBQ joint in Dallas, GA that sells out most Saturdays. The site isn't a brochure — it's the ordering system: live menu, cart, pickup scheduling, and an owner dashboard that confirms or declines each order by email.

Online orderingLive menuEmail alertsAdmin dashboard
The MarketBy1st website Live
03 — 05

MarketBy1st

SaaS Platform · Our own product

A marketing department in a subscription: a library of 104,000+ finished, industry-specific marketing assets that render live in the browser, brand-kitted to the customer and downloadable in minutes.

SaaSDesign systemPaymentsScale
The PlayBy1st website Live
04 — 05

PlayBy1st

Game Platform · Our own product

Fifteen original browser games under one arcade — shared accounts, profiles, achievements, real-time multiplayer parties, and zero downloads. Every game written from scratch.

Real-timeMultiplayerAccountsCanvas
The 1st Step Learning Academy website Live
05 — 05

1st Step Learning Academy

Childcare · Local business

A licensed early-learning center in Powder Springs, GA. The whole site is built around one action a worried parent wants to take: schedule a tour — with the trust signals that make them comfortable doing it.

Local SEOTour bookingTrust-firstMulti-page
What I build

Everything your business needs to get found and get booked.

From a single landing page to a platform with accounts and payments — same person, same standard.

Custom website design

Designed around your business, not pulled off a shelf. Every layout, color and line of copy is chosen for what you sell and who buys it.

Multi-page business sites

Services, menus, teams, programs, policies, booking flows — structured so a customer finds what they need in one move, on a phone.

Landing pages

One focused page built to do one job: launches, promos, ad traffic, link-in-bio. Fast to ship, fast to load, pointed at a single action.

Ordering & booking systems

Real workflows, not a contact form. Carts, pickup scheduling, live menus, deposits, admin dashboards and instant email alerts to you.

Web apps & custom software

Accounts and logins, subscription billing, customer dashboards, multi-tenant platforms. The software behind the business, not just the front of it.

SEO & local search

Titles, structure, schema, sitemaps, page speed and location targeting done at build time — so you can actually be found for what you do.

Why BuiltBy1st

Most studios stop at the website. That's where the business starts.

A site that looks good but doesn't take an order, book an appointment or tell you a lead came in isn't finished — it's decoration.

Days, not quarters

Most sites go live in one to two weeks. A landing page can be up in a few days. You talk to the person writing the code, so nothing waits on a scheduling call.

Actually custom

No page builders, no bought themes. Hand-coded means it loads fast, ranks better, and does exactly what your business needs — including the things templates can't do.

Built to convert

A pretty site that doesn't produce customers has failed. Every section is built toward one action: call, book, order, or send the form.

The system behind the site

Orders, bookings, dashboards, email alerts, payments. When your website should be running part of your business, that's the part I build.

One person, start to finish

Strategy, design, code and launch — same person. No account manager relaying your feedback to someone who never spoke to you.

You own it

Your domain, your accounts, your content. No proprietary platform holding your site hostage, and no surprise renewal that doubles.

Ariel Harris, founder of BuiltBy1st Ariel HarrisFounder · Designer · Developer
The person behind it

You talk to the person writing the code.

I'm Ariel Harris — I design it, build it, launch it, and answer the phone. No account managers, no hand-offs, no waiting for "the dev team." That's why sites here go live in days, and why the quality never drifts between the demo and the delivery.

30+ sites shipped5 platforms built Atlanta, GAReplies in 24h

— Ariel

How it works

From first message to live site in three steps.

No lengthy onboarding, no discovery deck, no account manager. Just a clear scope, a fixed price and a date.

Tell me what you need

A form or a phone call. What your business does, who you're trying to reach, what the site has to accomplish, and any examples you like. That's enough for me to quote a fixed price and a real date.

I design and build it

You get a preview link early and watch it come together, not a black box for three weeks. Revisions happen while it's being built, which is why this stays fast.

We launch — and you own it

It goes live on your domain with SSL, forms, analytics and search setup done. I walk you through managing it, and I'm here after launch if you want it.

Pricing

Fixed prices. No hourly surprises.

You get the full price before anything starts. What you see is what you pay.

Landing Page

$750–$1,200
one-time

One page that does one job — built to turn traffic into calls, bookings or leads.

  • Single-page custom design
  • Mobile-first, fast-loading build
  • Contact or lead form wired to your inbox
  • Core SEO: titles, schema, share cards
  • Launched on your domain with HTTPS
Start a landing page

Best for: personal brands, promos, ad campaigns, link-in-bio

Most popular

Business Website

$2,000–$3,500
one-time

The full site — structured, written and built to bring in customers month after month.

  • 4–7 custom-designed pages
  • Copy structure and content organization
  • Lead, quote or booking forms with email alerts
  • Full SEO setup: schema, sitemap, local targeting
  • Google Analytics and Search Console
Start a business site

Best for: local businesses, service providers, practices, teams

Custom & Software

From $5,000
quoted per project

When the website has to run part of the business — orders, accounts, payments, dashboards.

  • Online ordering and booking systems
  • Customer accounts and logins
  • Stripe payments and subscriptions
  • Admin dashboards and automated email alerts
  • Live data, integrations and APIs
Scope a custom build

Best for: restaurants, order-based businesses, SaaS, platforms

Client results

Real clients, real words

★★★★★
“Man... I owe you.. at least a free dinner or lunch for you & the fam. People love the site. Consistently higher pre orders. It's been just a great help overall.”
Boobadoo BBQRestaurant owner · Dallas, GA
★★★★★
“When he finished the site, all I could say was WOW. Genuinely impressive work — better than I expected.”
LizNail artist · Liz The Nail Tech
★★★★★
“Simple, clean, and to the point. He understood the vision immediately and delivered a landing page exactly what I wanted.”
CortezPersonal brand · Ask Cortez
FAQ

Questions, answered straight

How long does a website take?

A landing page is usually live in 2–4 days. A full business site takes 1–2 weeks. Custom builds with ordering, accounts or payments are scoped individually — most land between three and six weeks.

The biggest variable is content: if photos and details are ready when we start, it moves fast.

What does it actually cost?

Landing pages run $750–$1,200. Business websites run $2,000–$3,500. Custom builds and software start at $5,000 and are quoted per project. You get a fixed price before any work begins — no hourly surprises.

Do I own the website?

Yes, completely. It's launched on a domain you own, on hosting in your name, with your accounts. There's no proprietary platform and no monthly fee required to keep your own site online. If you ever want to take it elsewhere, it goes with you.

Do you build with WordPress, Wix, or Squarespace?

No. Everything is hand-coded. That's why these sites load faster, score better in search, and can do things a template can't — like a live menu, an ordering system, or a customer dashboard. If you already have a site on one of those platforms, I can rebuild it and move it over.

Can you do more than a website?

That's the main difference here. I've built and shipped complete software platforms — subscription billing, customer accounts, multi-tenant publishing, AI features, real-time multiplayer. If your business needs the system and not just the storefront, that's the same person and the same conversation.

What about ongoing changes after launch?

You can handle edits yourself, hire me per change, or put the site on a care plan ($99–$199/mo) that covers updates, monitoring and priority turnaround. Nothing is mandatory — the site keeps working either way.

Let's build

Ready to get your website built?

Your competitors are already online. Let's make sure that when someone searches for what you do, they find you first — and trust what they see.

Or reach me directly — arielharrisai@gmail.com · (770) 616-1167

Message sent ✓I'll get back to you within 24 hours.